What are the different types of CRM?
Recently I got to befriend an MBA grad who was keen to learn a few nuances of Marketing. While interacting with him, he fired up a few questions on CRM. In this post, I thought of explaining the Major CRM Systems currently being used in the Industry.

CRM as you must be knowing stands for Customer Relationship Management. From a Strategic perspective, CRM is a strategy for processes that involve managing our relationships with customers. This relationship is not just about maintaining a database of customer details, rather it involves more Customer Engagement.

Often, when the term CRM is used by Sales & Marketing professionals, they usually refer to CRM Systems. CRM Systems are basically the Tools or Softwares used by them which help them execute their Customer Relationship Management strategy.

As per current Industry practices, CRM Systems have been categorized into 3 major types:
7 Must Have Data Fields in your Sales Deal Tracker
While dealing with multiple activities associated with a sales process like Prospecting, Suspecting, Meeting, Closing, etc, you might have come across a situation where you have a lot of sales deals in your pipeline. A few of these deals would be in their initial stages while a few would be somewhere in the middle of the sales process which is just about to complete. 

Benefits of SaaS softwares for Businesses
Software as a Service (SaaS) is not a new buzzword anymore. Every business has started adopting Saas and has already taken a step further to stay ahead of their competition.

But, Are you still considering Saas as one of your options and haven't migrated yet?